Victor Moscoso (1936)

During the 1960s and 1970s, residing in San Francisco but from Spain, Victor created psychedelic rock posters and advertisements with relation to the Underground Comix. Along with billboards, t-shirts and many other materials, his psychedelic designs and styles full of vibrant colors and hypnotizing creations were influenced by the artist Josef Albers; one of his teachers from Yale, Albers was the first of the rock poster artists to use photographic collage on a majority of his posters. Moscoso received international consideration from his work and created many album covers for musicians including Herbie Hancock, Jerry Garcia and other known artists of the era.

April Greiman (1948)
During the late 1970s and early 1980s, Greiman was one of the first designers to to hold of computer technology to use it as a design tool. Those who thought that computer technology and digitalization would harm the design world were proved wrong by the work that Greiman created from it. She utilizes color, image and words to express her voice through her pieces.

Both artists used their creative abilities to create a new form of design. Moscoso with the unique psychedelic posters for local musicians and Greiman with her innovative use of the new computer technology to create works of voice and style.