The concept of “freedom,” is not necessarily a characteristic of good graphic design. Creating a visually appealing design is only half the battle, the other half is meaning. Even a design with only information can show meaning with the typography, layout, placement, etc. Good designs can be found and kept current through years. Paul Rand’s article, The Design and Play, show examples of puzzles, games, books, symbols, grids, etc., to show the impact of abstract art. For example, the black and white crossword puzzle found in the back of an everyday newspaper, is the form of geometric abstract design. It is a layout that is strategic and portrays strong form. The geometric shapes, balance, symmetry, and flow make abstract useful. My favorite design was the Chinese character because of the white background playing a dominant shape as well. The shape and overall form it took was well balanced which allowed my eye to flow through effortlessly. To me, it looks like it could be a symbol or logo. The cubist artwork caught my attention as well. A simple layout with all of its’ harsh lines of type, mixed with the center shape of what looks like an outlined face with flower shapes. I am mostly drawn to it because of the high contrast. The text being rigid, the face human-like with natural round shapes, followed with flowers that are basic black which create the flowers to appear more sketched and harsh. Not only does it appeal visually, it also has meaning. This article enforces the importance of simpleness, and recognizing the rules and disciplines involved with good design. When the article stated that, “Disciplines De Stijl encouraged- functional use of material and meaningful form” really portray what this article is about, discipline.