Graphic Design intro:
I have always been a crafty person. I like to do projects, paint and draw. I wrote poetry in middle school and continue to right here and there. In high school I took photography and fell in love because of the way I could be expressive. Graphic design interests me as I feel like I can learn a lot and push myself to try something more difficult. I plan on owning my own gym one day and feel that having the skills of graphic design will help make it my own and draw attention to the building and allow expression through art. Motion design is an area of graphic design I would like to explore. I feel that adding motion to art can add to what the viewer imagines and can help catch one’s eye. Another area of graphic design that has brought interest to me is the area of package design. This area is something that I could see myself using in my career and help put my brand out there. The way an artist uses images and writing can really sell your brand to consumers. Both these areas are three dimension and can have a bold statement when people see the design.
Types of Design:
Motion design
This area of graphic design focuses on movement within a piece. Motion design includes: film trailers, title sequences, and animations. In the following link about everything you need to know when becoming a motion graphics designer walks the reader through the skills one must be aquatinted with to succeed. Such as, 3-D modeling which is what many are falling into. This can bring more to the viewer and bring your design to the next level. Animation perspective which is the understanding of how things look in all directions adding the ability to add more to each perspective available. Organization is always key staying on top of your plans and having an order to the design is helpful when under pressure. Procedural animation is to animate while saving time. Texturing and lighting effects can help your piece to look more photo realistic. Understanding the big picture what you are designing for and where it will be seen is needed to catch more eyes and make it look like it fits. Being adaptable to plans and ready for anything can help you bring in more clients. Lastly, the timing which is most important in grasping so you can add rhythm and flow to a piece. Motion design is all around us. What is motion graphics has great examples of the use of motion graphics. Showing how carelessly the work with the project and flow into the next in each video. each scene was taken a close eye for and brings the video more value by increasing the interest through art.
Package design
This area of graphic design encompasses the freedom in packaging and catches your eye on shelves. Package design needs to be able to be three dimensional with the use of color and texture. All of us growing up walking through the grocery stores saw certain items we bought for the packaging alone. Good package design is great for marketing and business. This blog about inspirational packaging shows how different brands use color, typography, and shape to show off their product. the use of having a clean yet different idea from others can help put your product up against the best. Having a cohesive design throughout all products in a brand and even incorporating the product in the packaging are great ideas to think about when starting in package design. Things are constantly changing in what is in trend and what artists can do differently. Many brands go through multiple rebranding throughout the products lifespan. Giving the package a lift and upgrade can make your product resurface in the media and bring attention it may have lost over the years. As well as change up certain features to accommodate their customers wants like limiting plastic or adding scent stickers to smell before you buy. The art and science of packaging design shows and goes into detail about some brands that have done these changes and why.
