{"id":10040,"date":"2020-09-07T21:07:33","date_gmt":"2020-09-08T01:07:33","guid":{"rendered":"https:\/\/kscgd.com\/2020fall\/gdp1\/?p=10040"},"modified":"2020-09-07T22:55:34","modified_gmt":"2020-09-08T02:55:34","slug":"thoughts-on-helvetica-2","status":"publish","type":"post","link":"https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/thoughts-on-helvetica-2\/","title":{"rendered":"Thoughts On Helvetica"},"content":{"rendered":"<h2><strong>Personal response<\/strong><\/h2>\n<p><span style=\"font-weight: 400\">I liked the film Helvetica. One of the things that I liked about the film Helvetica is that it opened my eyes to realize that fonts are part of our everyday life. I liked that this documentary gives everyone a chance to speak their mind, while the filmmaker doesn\u2019t directly come out and state his personal opinion. I think helvetica is somehow important because whether we pay attention to them or not, they influence the way we read and perceive texts.<\/span><\/p>\n<h2><b>Neville Brody<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-10041\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/440px-Neville_Brody_TYPO_SF_2012-200x300.jpg\" alt=\"\" width=\"200\" height=\"300\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/440px-Neville_Brody_TYPO_SF_2012-200x300.jpg 200w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/440px-Neville_Brody_TYPO_SF_2012.jpg 440w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/p>\n<p>&#8220;<span style=\"font-weight: 400\">The way something is presented will define the way you react to it\u201d. <\/span><\/p>\n<p><span style=\"font-weight: 400\">I totally agree with what he said because if you don&#8217;t put effort in making a good presentation, the audience won&#8217;t have a good reaction to it.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10042\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/big_nb_451-300x237.jpg\" alt=\"\" width=\"166\" height=\"132\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/big_nb_451-300x237.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/big_nb_451.jpg 640w\" sizes=\"auto, (max-width: 166px) 100vw, 166px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10043\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/big_nb_481-300x192.jpg\" alt=\"\" width=\"209\" height=\"134\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/big_nb_481-300x192.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/big_nb_481.jpg 640w\" sizes=\"auto, (max-width: 209px) 100vw, 209px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10044\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/big_nb_101.jpg\" alt=\"\" width=\"99\" height=\"140\" \/><\/p>\n<h2><b>David Carson<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-10049\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/art152intercarson4551-1-300x213.jpg\" alt=\"\" width=\"300\" height=\"213\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/art152intercarson4551-1-300x213.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/art152intercarson4551-1.jpg 455w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400\">\u00a0\u201cDon\u2019t confuse legibility with communication. Just because something is legible doesn&#8217;t mean it communicates and, more importantly, doesn\u2019t mean it communicates the right thing\u201d.\u00a0<\/span><\/p>\n<p>This quote stood out to me because I totally agree that just because something is legible doesn&#8217;t mean it communicates. It&#8217;s much better to read or look at something that communicates with you, rather than something just legible.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10046\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/72-232x300.png\" alt=\"\" width=\"119\" height=\"154\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/72-232x300.png 232w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/72-792x1024.png 792w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/72-768x994.png 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/72.png 1110w\" sizes=\"auto, (max-width: 119px) 100vw, 119px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10047\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/begood_1_-233x300.jpg\" alt=\"\" width=\"120\" height=\"154\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/begood_1_-233x300.jpg 233w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/begood_1_-794x1024.jpg 794w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/begood_1_-768x991.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/begood_1_.jpg 941w\" sizes=\"auto, (max-width: 120px) 100vw, 120px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10048\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/park_1-200x300.jpg\" alt=\"\" width=\"102\" height=\"153\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/park_1-200x300.jpg 200w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/park_1-683x1024.jpg 683w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/park_1-768x1151.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/park_1.jpg 962w\" sizes=\"auto, (max-width: 102px) 100vw, 102px\" \/><\/p>\n<h2><b>Michael Bierut<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10185\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/partner_michael-bierut-1-300x300.jpg\" alt=\"\" width=\"246\" height=\"246\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/partner_michael-bierut-1-300x300.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/partner_michael-bierut-1-1024x1024.jpg 1024w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/partner_michael-bierut-1-150x150.jpg 150w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/partner_michael-bierut-1-768x768.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/partner_michael-bierut-1-50x50.jpg 50w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/partner_michael-bierut-1.jpg 1500w\" sizes=\"auto, (max-width: 246px) 100vw, 246px\" \/><\/p>\n<p><span style=\"font-weight: 400\">&#8220;Everywhere you look you see typefaces. But there&#8217;s one you probably see more than any other one, and that&#8217;s Helvetica&#8221; \u00a0<\/span><\/p>\n<p>This quote shows how Helvetica is present in our daily life. I personally didn&#8217;t know the differences of typefaces until I watched the documentary.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10186\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cc15f000001.width-1440_kPPIcKKi6AOI251v-190x300.jpg\" alt=\"\" width=\"128\" height=\"202\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cc15f000001.width-1440_kPPIcKKi6AOI251v-190x300.jpg 190w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cc15f000001.width-1440_kPPIcKKi6AOI251v-647x1024.jpg 647w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cc15f000001.width-1440_kPPIcKKi6AOI251v.jpg 724w\" sizes=\"auto, (max-width: 128px) 100vw, 128px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10187\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cd1b7000002.width-1440_Bp1q9fLfSZWamkOK-190x300.jpg\" alt=\"\" width=\"129\" height=\"204\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cd1b7000002.width-1440_Bp1q9fLfSZWamkOK-190x300.jpg 190w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cd1b7000002.width-1440_Bp1q9fLfSZWamkOK-647x1024.jpg 647w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08e77fa44cd1b7000002.width-1440_Bp1q9fLfSZWamkOK.jpg 724w\" sizes=\"auto, (max-width: 129px) 100vw, 129px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10193\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08da7fa44ce577000098.width-1440_j2RFcCl6Yo2rrSwU-190x300.jpg\" alt=\"\" width=\"129\" height=\"204\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08da7fa44ce577000098.width-1440_j2RFcCl6Yo2rrSwU-190x300.jpg 190w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08da7fa44ce577000098.width-1440_j2RFcCl6Yo2rrSwU-647x1024.jpg 647w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/57bc08da7fa44ce577000098.width-1440_j2RFcCl6Yo2rrSwU.jpg 724w\" sizes=\"auto, (max-width: 129px) 100vw, 129px\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Personal response I liked the film Helvetica. One of the things that I liked about the film Helvetica is that it opened my eyes to realize that fonts are part of our everyday life. I liked that this documentary gives&hellip; <a href=\"https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/thoughts-on-helvetica-2\/\" class=\"more-link\">Continue Reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":102,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-10040","post","type-post","status-publish","format-standard","hentry","category-02-helvetica-post"],"_links":{"self":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts\/10040","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/users\/102"}],"replies":[{"embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/comments?post=10040"}],"version-history":[{"count":5,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts\/10040\/revisions"}],"predecessor-version":[{"id":10208,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts\/10040\/revisions\/10208"}],"wp:attachment":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/media?parent=10040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/categories?post=10040"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/tags?post=10040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}