{"id":10157,"date":"2020-09-07T20:30:52","date_gmt":"2020-09-08T00:30:52","guid":{"rendered":"https:\/\/kscgd.com\/2020fall\/gdp1\/?p=10157"},"modified":"2020-09-07T20:30:52","modified_gmt":"2020-09-08T00:30:52","slug":"my-helvetica-review","status":"publish","type":"post","link":"https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/","title":{"rendered":"My Helvetica Review"},"content":{"rendered":"<p><strong>My response:<\/strong><\/p>\n<p><span style=\"font-weight: 400\">Throughout the documentary, I thought there were a lot of good interviews with typographers about their views on the popular font Helvetica. I liked the contrasting opinions they shared, showing that while the history of this font is appreciated, some people wanted something out of the norm again. They wanted anything but Helvetica, because to them it stood for the big corporations, or just simply the bland normalcy of daily life. We are, after all, surrounded by this common font. I\u2019ve never been a huge fan of \u2018average looking\u2019 fonts, but I can better appreciate the simply of Helvetica now that I\u2019m aware of its remarkable history. I must admit there were dull moments in some parts of the movie, but overall I enjoyed the content.\u00a0<\/span><\/p>\n<p><strong>Massimino Vignelli:<img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10159 aligncenter\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/vignelli-300x224.jpg\" alt=\"\" width=\"226\" height=\"169\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/vignelli-300x224.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/vignelli-768x573.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/vignelli.jpg 818w\" sizes=\"auto, (max-width: 226px) 100vw, 226px\" \/><\/strong><\/p>\n<blockquote><p><span style=\"font-weight: 400\">&#8220;A good typographer always has good sensitivity about the distance between the letters\u2026 it\u2019s like music &#8211; it\u2019s not the notes, it\u2019s the spaces between the notes that makes the music.&#8221;<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400\">This was the first quote that really stuck with me when watching the documentary. Massimino\u2019s comparison between spaces in fonts and notes helps make his point that spacing is crucial in many art forms. Spacing is what indicates how legible a typeface will be, as well as how well letters fit next to each other. As with music, what makes it complete is the careful amount of spaces between notes. In all, spacing is what completes a typeface.\u00a0<\/span><\/p>\n<p><strong>Gallery:<\/strong><\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-10157 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/1963-pneumatici-pirelli\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"214\" height=\"300\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1963-pneumatici-pirelli-214x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1963-pneumatici-pirelli-214x300.jpg 214w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1963-pneumatici-pirelli-730x1024.jpg 730w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1963-pneumatici-pirelli-768x1077.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1963-pneumatici-pirelli.jpg 900w\" sizes=\"auto, (max-width: 214px) 100vw, 214px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/1964-piccolo-teatro_03\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"209\" height=\"300\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-piccolo-teatro_03-209x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-piccolo-teatro_03-209x300.jpg 209w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-piccolo-teatro_03-713x1024.jpg 713w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-piccolo-teatro_03-768x1103.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-piccolo-teatro_03.jpg 900w\" sizes=\"auto, (max-width: 209px) 100vw, 209px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/1964-32b\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"212\" height=\"300\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-32b-212x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-32b-212x300.jpg 212w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-32b-722x1024.jpg 722w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-32b-768x1089.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/1964-32b.jpg 900w\" sizes=\"auto, (max-width: 212px) 100vw, 212px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p><strong>David Carson:<img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10160 aligncenter\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/download-2.jpg\" alt=\"\" width=\"218\" height=\"185\" \/><\/strong><\/p>\n<blockquote><p><span style=\"font-weight: 400\">&#8220;Don\u2019t confuse legibility with communicating. Just because something is legible doesn\u2019t mean it communicates. More importantly, does it communicate the right thing?&#8221;<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400\">I liked this quote because it went against a common belief that better legibility means a better understanding. While it\u2019s important to have legible work for everyone to read, what about the message in the reading? What\u2019s best conveyed through the art of typeface is the emotion behind words. Typefaces give people an important visual of words, and it also has the ability to illustrate the meaning of words and communicate the takeaway message.<\/span><\/p>\n<p><strong>Gallery:<\/strong><\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-2 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-2 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-2' class='gallery galleryid-10157 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/david-carson-biography\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"180\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-biography-300x180.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-biography-300x180.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-biography-768x461.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-biography.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/david-carson-typography-quote\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-typography-quote-300x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-typography-quote-300x300.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-typography-quote-150x150.jpg 150w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-typography-quote-768x768.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-typography-quote-50x50.jpg 50w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-typography-quote.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/david-carson-famous-graphic-designer\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"180\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-famous-graphic-designer-300x180.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-famous-graphic-designer-300x180.jpg 300w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-famous-graphic-designer-768x461.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/david-carson-famous-graphic-designer.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p><strong>Wim Crouwel:<img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10161 aligncenter\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/wimcrouwel-1-295x300.jpg\" alt=\"\" width=\"200\" height=\"203\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/wimcrouwel-1-295x300.jpg 295w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/wimcrouwel-1-1007x1024.jpg 1007w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/wimcrouwel-1-768x781.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/wimcrouwel-1-1510x1536.jpg 1510w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/wimcrouwel-1-50x50.jpg 50w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/wimcrouwel-1.jpg 1584w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/strong><\/p>\n<blockquote><p><span style=\"font-weight: 400\">&#8220;Neutral was a word that we loved\u2026 it shouldn\u2019t have a meaning in itself. The meaning is in the content of the text, and not in the typeface. And that\u2019s why we loved Helvetica very much.&#8221;<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400\">This quote intrigued me because it shows what people really wanted in the late 50s to early 60s, and that want was for something neutral. I can appreciate Helvetica more with Wim\u2019s point that neutral should mean there\u2019s no meaning in the actual typeface, just in the words. While our generation is bored of this idea now, it must\u2019ve been revolutionary back in the day to have a simple, neutral typeface for the first time.\u00a0<\/span><\/p>\n<p><strong>Gallery:<\/strong><\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-3 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-3 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-3 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-3 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-3' class='gallery galleryid-10157 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/crouweltkn-456\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"207\" height=\"300\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/crouweltkn-456-207x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/crouweltkn-456-207x300.jpg 207w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/crouweltkn-456-707x1024.jpg 707w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/crouweltkn-456-768x1113.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/crouweltkn-456.jpg 1024w\" sizes=\"auto, (max-width: 207px) 100vw, 207px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/kinderspel\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"199\" height=\"300\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/kinderspel-199x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/kinderspel-199x300.jpg 199w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/kinderspel.jpg 365w\" sizes=\"auto, (max-width: 199px) 100vw, 199px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/page_1\/#main'><img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/page_1-215x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/page_1-215x300.jpg 215w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/page_1-734x1024.jpg 734w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/page_1-768x1071.jpg 768w, https:\/\/kscgd.com\/2020fall\/gdp1\/wp-content\/uploads\/2020\/09\/page_1.jpg 1073w\" sizes=\"auto, (max-width: 215px) 100vw, 215px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>My response: Throughout the documentary, I thought there were a lot of good interviews with typographers about their views on the popular font Helvetica. I liked the contrasting opinions they shared, showing that while the history of this font is&hellip; <a href=\"https:\/\/kscgd.com\/2020fall\/gdp1\/2020\/09\/07\/my-helvetica-review\/\" class=\"more-link\">Continue Reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":101,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-10157","post","type-post","status-publish","format-standard","hentry","category-02-helvetica-post"],"_links":{"self":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts\/10157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/users\/101"}],"replies":[{"embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/comments?post=10157"}],"version-history":[{"count":3,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts\/10157\/revisions"}],"predecessor-version":[{"id":10200,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/posts\/10157\/revisions\/10200"}],"wp:attachment":[{"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/media?parent=10157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/categories?post=10157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kscgd.com\/2020fall\/gdp1\/wp-json\/wp\/v2\/tags?post=10157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}