I never understood the quantity of Helvetica before this documentary, but I have come to realize it is truly everywhere and used by everybody from street signs to the government. I was very interested seeing so many different perspectives from the different guest speakers! I was also very intrigued by how Helvetica and graphic design has impacted their life. Now that everything has advanced so greatly it creates a unique perspective, since most of these speakers were the last generation to learn how to use Helvetica without a computer!
“It’s like being asked what you think about off-white paint. It’s just… it’s just there. And it’s hard to get your head around, it’s that big.”- Jonathan Hoefler
I enjoy this quote because I am a fan of off white clothes and would own some if they weren’t so expensive! I can see a very strong correlational between the neatness of off white and the neatness of each letter in Helvetica.
“It reminded me of cleaning your room” – Paula Scher
I am an extremely OCD person so this was my first reaction to Helvetica! I imediately pictured a clean white room with everything fitting right where its suppose to go.
“It should be clear, readable and straightforward.” – Wim Couwel
I enjoy this quote simply because this is how I like to enjoy most things in my life; clear and right to the point. This does a great job summarizing up Helvetica.
