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<\/p>\nOne thing about the movie Helvetica I thought was different was the was it was directed and played out. I thought a lot of the interviews gave a lot of good insight and also different perspective. Another thing I found interesting was the scenery it provided throughout the movie with Helveticas text. Though I thought it was neat I felt at points it slowed the movie down a lot.<\/p>\n
Throughout the movie I did hear a few quotes that stuck out to me for various reasons. The first one that stuck out to me I anticipate to be a favorite in the class. Michael Bierut’s quote was\u00a0“It’s The Real Thing. Period. Coke. Period. Any Questions? Of Course Not.” Referring to a Coca Cola add in a magazine back in the day. Its obviously a very simple quote\/ statement, but I think that’s why I was drawn to it. To me I feel these words carry a lot more weight than the space they take up. Not to mention how clean it is. Coca-Cola is obviously such a high standard brand as well so Having this design scheme is very important to Helvetica.<\/p>\n
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Another quote I heard that I thought was really cool was said in reference to Italian designer Massimo Vignelli. Im not sure if I have it right word for word because the audio was tough to hear but what I have written down is “It was his hand doing the work but you could see his mind at work.” \u00a0I found this cool because he’s explaining how he brings his lettering and patterns to life.<\/p>\n
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The third quote I liked was by Rick Porrior he said “Graphic designers are those putting wires into our heads.” To me this means \u00a0when you look at something like a sign that’s ascetically pleasing subconcesily it peaks your interest and could potentially be a draw for a customer who’s never been in.<\/p>\n
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Helvetica One thing about the movie Helvetica I thought was different was the was it was directed and played out. I thought a lot of the interviews gave a lot of good insight and also different perspective. Another thing I… Continue Reading