- Group Members: Sammy Panzer & Sophia Lloyd
- Company Name: Klown Kreamery
- Product: Deluxe & Unique Ice-creams, froyos, gelatos, ice, & snow cones
- Unique trait/factor: Spooky Clown-themed, and our product is elevated and maximalist in terms of toppings, designs, and flavors.
- 2 Restrictions: Animal/character inclusion & Opposite audience twist
- Design team questions: How to make the design attract the opposite audience?
Soultion: Y2K Design. Originally, the target audience was colorful and eccentric alternative young adults. With the opposite audience twist, we have decided that our opposite audience would best be described as a Y2K kind of style, as well as, instead of being super colorful, the designs could consist of shades & tints of one color. Our character inclusion would either be a clown or an animated-looking ice cream character.