Team members / Team names
- Amelia Poole
- Brian Van de Loecht
Company name you plan to pop-up
- Undecided
What you’re selling
- Pastries, cupcakes, etc
Your unique trait / factor – what would make this business unique?
- The cafe works with an animal shelter to bring the cats in and customers are able to adopt them
Your 2 restrictions
- Unexpected Application – “The client needs the logo to work on an unusual item (apron, chopsticks, tote bag, delivery scooter).”
- Mood Contradiction – “The client wants the brand to feel both fun/playful and serious/professional at the same time.”
Design team questions
The biggest target audience for this cafe is cat lovers. The goal is for it to be a place where customers can visit after a long day and relax with some pastries and cats.