What archetype (or archetypes) are your characters?
ruler, magician
What is the name of the business?
talk to me
What is the size of the business?
large
Who is the character?
the hand
How does the business relate to the character?
the hand absorbs the souls of all who partake in it for eternal torture
What is the product or service?
mass produced hands as drugs for depressed or isolated individuals in need of community or a pick-me-up
Who is it for?
younger peoples susceptible to peer pressure or depression/loneliness
What are the identity opportunities, touch points, applications?
product packaging design
social media advertisements
television/youtube commercials
advertised on pharmacy receipts
Story:
A prescription-based experience offered to those in need of community and support. The business’s goal is to create togetherness and remove the possibility of ever having to be alone again.
