Character: Lily Onakuramara (Pitch Perfect)
Archetype: The Creator and The Magician, she’s imaginative, quiet, and drawn to unsettling, otherworldly things.
Theme: Sound as emotion, eerie, quiet, intimate, and surreal auditory experiences.
Small Business Concept
Whispr Audio Studio
Size: Small (2–3 people, local studio)
Service: Custom eerie soundscapes, ambient audio for student films and indie horror creators.
Audience: Local filmmakers and podcast producers.
Story: In a quiet attic downtown, Lily records dripping pipes, rustling fabrics, and whispers through analog mics, turning silence into art.
Dead Air FM
Size: Small
Product: Local late-night “silent radio” streaming eerie ambient mixes and ASMR for insomniacs.
Audience: Niche local community of night owls, artists, and students.
Story: A haunted digital radio station that fills your sleepless nights with haunting frequencies and calm distortion.
Medium Business Ideas
Whispr Sound Collective
Size: Medium (about 60 employees)
Service: Full-service post-production company specializing in horror, thriller, and psychological drama sound design.
Audience: Independent production studios and streaming services
Story: A group of sound engineers who believe silence is the loudest emotion. They turn every creak, hum, and breath into immersive cinematic art.
Large Business Ideas
Whispr Indistries
Size: Large (Global)
Service: Advanced AI-driven sound design for major studios, integrates machine learning to build evolving, emotion-based soundtracks.
Audience: Global film and streaming companies (Netflix, ect).
Story: The world’s quietest yet most powerful sound company. Using AI to capture the soul of silence, Whispr Industries redefines the sound of fear, nostalgia, and mystery.
Potential Products
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Product packaging (vinyl sleeve or digital soundtrack bundle)
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Posters
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Website design
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App icon
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Pens
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Stationary (notepad, ect)
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Other?
I will be going forward with Whispr– small brand, she probably would want to do this by herself under the rocks with a fake identity. I think i want to combine some of the aspects of the different sized businesses together. For example, yes audio, but I like the ASMR audio for insomniacs to sleep to ideas as well. So maybe she has a nighttime radio as well. I think lily is going to go against AI generated sounds and more towards the natural eerie sounds.
