This is my poster that I haven chosen to talk about for this post. The top 3 Gestalt Principles at work in my poster are: Common Region This is because a pattern and commonality exist between the distances of each… Continue Reading
Closure (Reification) Closure is when we take visually incomplete shapes and complete them – like taking a square and cutting parts out of it. Our minds will automatically see it as a square even though it’s not completely… Continue Reading
Similarity Similarity is used in the poster with my three levels of type, grouping them together. The largest type size showcases this in a very bold way. I chose three words that relate to each other and placed them in… Continue Reading
Three Principles Continuation Our minds prefer to see a continuous flow rather than separated objects. With the way the X’s are placed and the small amount of leading between the lines, our mind follows the lines to create even… Continue Reading
Gestalt Principles in Chosen Poster: 1. Closure The closure principle is when our minds finish visually incomplete shapes. For example, a circle could be drawn with a slice taken out of it, and our brains would still recognize the circle… Continue Reading
Similarity – “Go points” and “Enter for a chance to win 500 dollars” has color to them. They are more like subtext to not take away from “Stop and Shop,” but the color still points them out to be important,… Continue Reading
The Top Three Gestalt Principles in This Poster: One Gestalt Principle that I noticed was Emphasis/Contrast. The emphasis is on the large black text ‘SHTBRDCOOKIE’ and is the attractor from a long distance away from the poster. The letter… Continue Reading
The first Gestalt principle that I believe is highly prevalent in this poster is the Hierarchy principle. This is due to the eyes first looking at the “ten lucky people,” which was purposeful in its pursuit to start the… Continue Reading
Top three Gestalt Principles: Pragnanz – My poster has several words that use negative white space within the large black text, this creates the outline that there are words going across each set of two large letters. By having those… Continue Reading
Continuity: My poster exercises continuity by displaying text along the invisible grid, which creates the visual of the blocks of text following distinct, continuous paths down the poster. There are four lines of vertical continuity here, guiding our eyes down one… Continue Reading