
Brand Name: Rule The World
Rule The World is an aesthetically pleasing and environmentally sustainable clothing brand. Their mission is to create stylish clothing using 100% recycled material, while also less automated manufacturing techniques to lower emissions. This brand is marketed towards anyone with an “Earth first” mindset who want to represent that way of life in a cool and stylish way.
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Movement
I want to be able to bring this character to life in a simple yet interesting way. His long les are begging to start walking, and I can see him taking big, goofy-like steps. I also want to have his head, or the earth part of the character to spin, kind of like a globe. Also adding animation as he throws up the peace sign as it appears from behind him, and since it’s not really attached to his body, it can have a slight hover movements. I also had the Idea that he’d start speaking, and “Rule The World” animates out of his mouth and lands above his head.
Keywords:
Playful, environment, aesthetic, chill, sustainable, modern, clean.