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What is Graphic Design?

Exploring Graphic Design

I have loved art since I can remember, and I’ve always been sure that wherever I ended up in life I would be pursuing art. I discovered graphic design in high school after talking to a guidance counselor about career options; leading me to later job shadow a graphic designer working in the local area. She took on a variety of projects, mainly brand and information design, while working under a printing company. Admittedly I wasn’t completely sold on it at first, but the more I looked into it and thought about it, the more I was convinced that this was where I wanted to be.  Even in the event that after graduation I decide to find something else, I know that my education in graphic design will always be important to my interests.

Brand and Identity Design

The first thing that comes to a lot of peoples minds when you say graphic designs is company logos. I love the idea of being able to channel the energy of a company into their own identity with a design. Figuring out how to create the image and personality of a brand is like solving a puzzle. I used to be apart of an online art community that hosted weekly drawing contests based around a prompt. It’s that same feeling of being challenged on how to convey the idea the best way possible, while also trying to produce something original that stands out from the others.

A Library of Logos — Iconic Logo Designers — Articles on Logos

Book Jacket Design

The other design type that caught my eye on this list was book jacket design. I am a rather avid reader, and the cover of books is always something that’s interested me. Despite the old saying, you’re lying if you say you’ve never immediately judged a book by its cover. I certainly have been tricked into reading several books simply because I adored their covers, even if in the end they didn’t turn out as good as I’d hoped. Similar to brand and identity design, I also revel the idea of being challenged to convey the story and feeling of the book through my imagined design.

Book Cover Archive — Book and Magazine Cover Collection