Neula Ha

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The reading made me really think about text and the format of how things are placed depending on what the designer intended it to do. I then started to look at type around my room and how there are such a huge variation on how letters and words are placed to convey a message. For an example, reading from a simple left to right might convey simplicity and more of an informative feel. Having words jumbled all over the place may convey chaos and more fun. Then words that are written in a certain pattern may make you feel the way that the designer is trying to make you feel and think. Hierarchy Type displays power, emotions, and purposes. It’s interesting how we don’t really think about or second guess the hierarchy and placement of type is displayed to the viewers’ eyes but it influences us so much.