Todd Gaunt

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Hierarchy

I never realized how important hierarchy is until reading this article. I have always noticed hierarchy but never realized the significance behind it. This class and project made me much more aware about how hierarchy can be conveyed. Without hierarchy, it would be hard for you to tell apart the most important part of the design and less important part of the design. When you see a poster of some sort, you always notice that the text that is the biggest and stands out to you the most is what the designer wants you to look at first. The rest of the poster is broken down and consists of different sized texts based on the significance and importance of what that text is trying to tell you. Creating hierarchy is important because you need to know exactly what you want to stand out the most and what is most important, but in a reasonable consistent form.