Elizabeth Robinson

‘—

Design Interests

Designing the Future

I have always been intrigued with graphic design. Growing up in a house full of my mothers typography books and magazines filled with funky advertisements. I have always been very captivated by how simple a logo might look, but how much hidden meaning is behind it. One might say the ad looks boring or too plain, but one has to connect to the product and realize the meaning of the company and what they are trying to portray. Graphic design is a big passion of mine and I hope pursue it in the future.
The perfect job would be either working in type design or advertisement. Those two fields, although very different, would be the dream jobs. Type design is a very hard field, but extremely rewarding. Building your own font would be tiring, frustrating, but exhilarating all at once. Every letter would have to be hand drawn and perfect. This would lead to many errors and recreations, but what is not exhausting in graphic design? Being able to put your own style into your work and showing the world your creation and your mind would be something unexplainable.

Advertising Design is another area I am interested in. Combining type and image into one piece might look so simple on a page of a magazine, but has taken designers long and hard work to produce. I would love to learn how to combine the two and make a magazine, billboard, or sticker come to life. This area has a lot to do with marketing, selling the product. As a advertisement designer you have to learn what the people what and what makes them want to buy your product. Although I hate Mcdonalds, they do know how to market the shit out of their product. They combined the right colors, pictures, catchy tagline, and logo to capture their customers attention. I would be fit for this job, because I am a hard-worker, like the challenge, and love some competition.

http://kbtcreative.com/