Randall

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Design Exhibition Catalog

You are the designer for an series of national exhibitions about a famous designer from the 20th century. The exhibitions will be held at an art/design institution featuring  a panel discussion with four notable women designers of the 21st century. Create the exhibition catalog for an show about a twentieth-century designer.

Biographical Focus
The event focuses on the biographical story of the designer. Focus on one main point — something you discovered about that person. Consider how he or she might have used metaphor, humor, abstraction, structure, or the vernacular to connect with an audience. Teach us but also entertain us. While the work is shown and featured on the interior pages, it is the designer and their life that is foregrounded. Visual solutions must express this biographical focus by including an image of the designer in some way.

Graphic Style
The style of the poster must be rendered in accordance with the designers methodology. No individual works of the designer can be represented on the poster as the exhibition is not so much about the work as it is about the person. How does the designer create form to communicate ideas. Distill the essence of this style into elements you can use in your posters.

Typographic Style
Pay special attention to the way the designer uses typography to create meaning in their works. Are their patterns to the way the type is structured or treated? Is the type generally fat, bold, angled, elegant or positioned in certain ways. Most designers work in a variety of ways typographically but patterns do emerge.

Draw Serious Thumbnails

Required Text
The following text must be on all posters. Additional text may be used as desired to convey the message.

Download Word File: Designer_Series_bios

Title of the Event
Then, Here, Now : [ exhibition sub-title with name of designer ]
The exhibition name should be informed by the designer, his words, a title of a work, or other reference. Think of what is distinctive about that designer. The title or subtitle must have the name of the designer.

Subtitle: should elaborate on the nature of the event.

Time: 7pm

Date: Your birthday in 2016

Place: The event will take place at an art/design organization in the city from the last project (zip code). You are to explore that city and find a suitable venue for this exhibition/lecture to take place.

Your name: Small and out of the way

Designer Works: 10 works with informative captions

Designer Biography: Text of life story and works

Size: 7.44” x 9.68” (crown quarto)
Binding: Saddle Stitch
Pages: 12
Typeface: from assigned list GD_Font_List
Template: Use the following template and grid Exhibition_Template.indd
Text: Use the following text

Due Wednesday, November 18

1. One page (three sets) of thumbnail Sketches featuring 5 cover designs + interior pages. Use this template: EXHIBIT_CATALOG
2. A revised gallery of works with 9-12 works that are thematically linked together in some way.
3. Write a paragraph that explains the general relationships you see in the work. Do not overthink this. Find reasonable formal attributes, purpose, and context to link together.

Due Monday, November 23

1. A Complete Printed Rough Design: 12 pages with basic cover, your introduction, other texts, speaker images and work images + captions.
2. Read and Respond to Thinking with Type and Diggin’ It!?